Privacy Policy for World Prints

Effective Date: 01/01/2025

Introduction

At World Prints ("we," "our," "us"), your privacy is of utmost importance. This Privacy Policy outlines how we collect, use, and protect your personal data in compliance with the General Data Protection Regulation (GDPR) and applicable UK data protection laws.

1. Data Controller

World Prints is the data controller responsible for the processing of your personal data. If you have any questions regarding this policy or your data, please contact us at:

Email: support@worldprints.co.uk

2. Personal Data We Collect

We may collect and process the following personal data:

  • Identity Data: Name, title, and username.

  • Contact Data: Email address, postal address, and phone number.

  • Financial Data: Payment card details (processed securely through third-party payment processors).

  • Transaction Data: Details of purchases you have made from us.

  • Technical Data: IP address, browser type, and operating system (collected through cookies).

  • Usage Data: Information about how you use our website and services.

  • Marketing and Communications Data: Your preferences in receiving marketing materials from us.

3. How We Collect Your Data

We collect your data in the following ways:

  • Directly: When you provide it to us through our website, email, or phone.

  • Automatically: Through cookies and similar tracking technologies when you use our website.

  • Third Parties: From analytics providers (e.g., Google Analytics) or payment processors.

4. Purpose of Data Collection

We use your personal data for the following purposes:

  • To process and deliver your orders.

  • To manage payments, refunds, and billing.

  • To provide customer support.

  • To improve our website, products, and services.

  • To comply with legal obligations, such as tax reporting.

  • To send marketing communications (with your explicit consent).

5. Legal Basis for Processing

We process your personal data based on the following lawful grounds:

  • Contractual Necessity: To fulfill our contractual obligations when you make a purchase.

  • Legal Obligation: To comply with laws and regulations.

  • Legitimate Interest: For business purposes, such as improving services, provided this does not override your rights.

  • Consent: For sending marketing communications when you have explicitly agreed.

6. Data Sharing

We may share your personal data with:

  • Service Providers: For payment processing, order fulfillment, and website hosting.

  • Legal Authorities: When required by law or to enforce our legal rights.

  • Third-Party Partners: With your consent, for joint marketing campaigns.

7. International Data Transfers

If we transfer your data outside the UK or the European Economic Area (EEA), we ensure it is protected by appropriate safeguards, such as standard contractual clauses.

8. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law. For example:

  • Order and transaction data: Retained for 7 years to comply with tax obligations.

  • Marketing data: Retained until you withdraw your consent.

9. Your Rights

Under GDPR, you have the following rights:

  • Right to Access: Request a copy of the personal data we hold about you.

  • Right to Rectification: Request correction of inaccurate or incomplete data.

  • Right to Erasure: Request deletion of your data (subject to legal obligations).

  • Right to Restrict Processing: Request limitations on how we process your data.

  • Right to Data Portability: Request transfer of your data to you or a third party.

  • Right to Object: Object to processing based on legitimate interests or direct marketing.

  • Right to Withdraw Consent: Withdraw consent for processing at any time.

To exercise your rights, please contact us at support@worldprints.co.uk. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at https://ico.org.uk.

10. Cookies

We use cookies to enhance your experience on our website.

11. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated effective date.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your data, please contact us:

Email: support@worldprints.co.uk

By using our website you automatically agree to these terms.